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Status and Analysis of E-Commerce Application in Small Medium Enterprises - A Case Study of Wenzhou

机译:中型企业电子商务应用的现状与分析 - 以温州为例

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The thesis surveys the status quo of E-Commerce application in Wenzhou Small Medium enterprises. This survey selects the some-100 prominent small medium enterprises covering chemical engineering, shoes, apparel, machinery, furniture, glasses, lighters, pen and pencil, electric and electronics as the investigating targets and issues the questionnaires to them. The result indicates that, the status quo of E-Commerce application in Wenzhou Small Medium enterprises is worrisome, which is obviously way behind other cities. Based on that, the thesis analyzes the reasons in combination with visiting them. It also proposes the corresponding strategies and predicts its prospect in the end.
机译:论文调查了温州小型中型企业电子商务应用的现状。本调查选择了覆盖化学工程,鞋子,服装,机械,家具,眼镜,打火机,笔和铅笔,电气和电子产品作为调查目标的大约100个突出的小型媒体企业,以及向他们发出问卷调查。结果表明,温州中小企业电子商务应用现状令人担忧,这显然是其他城市的方式。基于此,本文分析了与访问它们的原因。它还提出了相应的策略并预测其前景。

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