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Agent-based modelling of consumer purchased behavior considering website quality

机译:考虑网站质量的消费者购买行为的基于代理的建模

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The problem of consumer purchase behaviour has been concerned by many researchers. The paper presents an agent-based model of consumer purchased behaviour. The main of agent-based modelling is the modifier motivation function that considered price of commodities, quality of commodities, and website quality. Moreover, the study used Repast Simphony toolkit to simulate the modifier motivation function. The method of agent-based simulation gave a dynamic expression in consumer purchased behaviour.
机译:许多研究人员都关注消费者购买行为的问题。本文提出了一种基于代理的消费者购买行为模型。基于代理的建模的主要是调节器动机功能,认为商品价格,商品质量和网站质量。此外,该研究使用repast simphony工具包来模拟修改器动机功能。基于代理的模拟方法对消费者购买的行为产生了动态表达。

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