Study on the Impact of Customer Loyalty and Experiential Value on Value Co-creation Based on Sharing Economy

机译：基于分享经济的客户忠诚度与体验价值对价值共生影响的研究

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The study goes along the idea from the customer perception to the establishment of emotional and behavioral tendencies, to analyze the value co-creation mechanism in sharing economy for realizing the value maximum provide guidance for maximizing the value in the process of business management. It finds that the customer loyalty positively mediates the relationship between experiential value and value co-creation. The self-efficacy and proactive personality positively moderate the relationship between customer loyalty and customer participation behavior.

机译：该研究沿着客户对建立情感和行为倾向的看法，分析了共享经济的价值共同创造机制，以实现最大值，为最大化业务管理过程中的价值最大限度地提供指导。它发现客户忠诚度积极地调解体验价值与价值共同创造之间的关系。自我效力和积极主动性格对客户忠诚度和客户参与行为之间的关系进行了效果。

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来源
《International Academic Conference on Frontiers in Social Sciences and Management Innovation》|2019年|332p|共7页
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作者
Haihua WANG; Lijun XIONG;
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原文格式 PDF
正文语种
中图分类 C93-53;
关键词
Value co-creation; Customer loyalty; Experiential value; Sharing economy;

机译：价值共同创造;客户忠诚度;体验价值;分享经济;

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专利

1. Examination the Interrelationships Experiential Marketing, Experiential Value, Purchase Behavior and Their Impact on Customers Loyalty (Case Study: Customers of Hormoz Hotel in Bandar-e-Abbas) [J] . Negar Mesbahi Jahromi, Marzieyh Adibzadeh Sakineh Nakhae International Journal of African and Asian Studies . 2015,第3期

机译：考察相互关系的体验营销，体验价值，购买行为及其对顾客忠诚度的影响（案例研究：班达勒阿巴斯的霍尔莫兹酒店顾客）
2. Examination the Interrelationships Experiential Marketing, Experiential Value, Purchase Behavior and Their Impact on Customers Loyalty (Case Study: Customers of Hormoz Hotel in Bandar-e-Abbas) [J] . Negar Mesbahi Jahromi, Marzieyh Adibzadeh Sakineh Nakhae Journal of Marketing and Consumer Research . 2015,第3期

机译：考察相互关系的体验营销，体验价值，购买行为及其对顾客忠诚度的影响（案例研究：班达勒阿巴斯的霍尔莫兹酒店顾客）
3. Winning strategies for customer loyalty in the sharing economy: A mixed- methods study [J] . Journal of Business Research . 2020,第May期

机译：共享经济中客户忠诚度的制胜策略：混合方法研究
4. Study on the Impact of Customer Loyalty and Experiential Value on Value Co-creation Based on Sharing Economy [C] . Haihua WANG, Lijun XIONG International Academic Conference on Frontiers in Social Sciences and Management Innovation . 2019

机译：基于分享经济的客户忠诚度与体验价值对价值共生影响的研究
5. The impact of customer-related IT investments: A study of customer satisfaction, shareholder returns, and diffusion. [D] . Dardan, Shana Lee. 2004

机译：与客户相关的IT投资的影响：对客户满意度，股东回报和扩散的研究。
6. Shared prenatal impacts among childhood asthma allergic rhinitis and atopic dermatitis: a population-based study [O] . Ching-Heng Lin, Jiun-Long Wang, Hsin-Hua Chen, 2019

机译：在儿童哮喘变应性鼻炎和特应性皮炎之间共享的产前影响：一项基于人群的研究
7. DOES VALUE CO-CREATION IMPACTS CUSTOMER LOYALTY AND REPURCHASE INTENTION ? [O] . Reema Frooghi 2019

机译：价值共同创造会影响客户忠诚度和回购意图吗？

Study on the Impact of Customer Loyalty and Experiential Value on Value Co-creation Based on Sharing Economy

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