The Mechanism for the Influence of Innovative Emotion and Trust on User Behavior

机译：创新情绪和信任对用户行为的影响机制

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there has been a growing interest in examining the factors that support or hinder the User Innovation Behavior. Drawing on Social Cognitive Theory (SCT), the paper sheds light on the mechanism for the influence of Innovative Emotion and trust on User Innovative Behavior, from both personal and environmental perspectives. The result of the research shows that, Innovative emotion has a direct and indirect effect on User Innovative Behavior, and plays a critical role in guiding the individual behavior. At the same time, the paper has researched the trust evolution mechanism, and the direct effect of identity-based trust on Innovative Emotion and User Innovative Behavior. The research finds that Trust has a positive influence on Innovative Emotion and User Innovative Behavior. In the end, the paper discussed the theoretical and practical value of our research.

机译：人们越来越关注研究支持或阻碍用户创新行为的因素。借鉴社会认知理论（SCT），从个人和环境角度阐明了创新情感和信任对用户创新行为的影响机制。研究结果表明，创新情绪对用户创新行为具有直接和间接的影响，在指导个人行为方面起着至关重要的作用。同时，研究了信任演化机制，以及基于身份的信任对创新情感和用户创新行为的直接影响。研究发现，信任对创新情绪和用户创新行为具有积极影响。最后，文章讨论了我们研究的理论和实践价值。

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来源
《Proceedings of the 4th Conference on Systems Science, Management Science amp; System Dynamics.》|2010年|p.381-393|共13页
会议地点 Shanghai(CN);Shanghai(CN)
作者
Hongli Wang; Zhenglong Peng; YiPing Liu;
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作者单位

Department of business administration,Tongji University Tongji University Science Technology Park NO.67, Chifeng Road ,Shanghai, 200092, P.R.China;

Department of business administration,Tongji University Tongji University Science Technology Park NO.67, Chifeng Road,Shanghai, 200092, P.R.China;

Department of business administration,Tongji University Tongji University Science Technology Park NO.67, Chifeng Road ,Shanghai, 200092, P.R.China;

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会议组织
原文格式 PDF
正文语种 eng
中图分类系统科学;系统科学;管理学;
关键词
Social Cognitive Theory; User Innovative Behavior; Innovative Emotion; Trust;

机译：社会认知理论;用户创新行为;创新情感;信任;

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The Mechanism for the Influence of Innovative Emotion and Trust on User Behavior

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