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Black Fashion Designers Matter: A Qualitative Study Exploring the Experiences of Black Female Fashion Design Entrepreneurs

机译:黑人时装设计师很重要:定性研究探索黑人女性时装设计企业家的经验

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摘要

The purpose of this study was to understand the experiences of Black female fashion design entrepreneurs by examining how they launched, financed and successfully maintained their businesses. Fifteen female fashion designers, ages 25 to 50 years old, who identified as Black or African American, participated in this study. The participants also met three out of the following criteria: (a) have completed a fashion design certificate or degree program, (b) design and produce a line at least twice a year, (c) participate in at least two fashion shows a year, (d) rely on their fashion design business as their primary source of income and/or (e) have been in business for at least five years.;Through in-depth interviews the researcher inquired into the characteristics, personality traits, background, education and life experiences of Black female fashion design entrepreneurs; the barriers and challenges they face in regards to their race, class, gender, geographic location and other factors; their motivational factors for starting and maintaining a business; how they define and measure success; as well as an identification of resources and educational opportunities that they benefit from. To better understand the lived experiences of Black female fashion design entrepreneurs, the researcher utilized Black feminist thought as the main theoretical position for this research. In addition, other theoretical concepts including, intersectionality, the integration perspective, the social stratification and entrepreneurship framework, disadvantage theory and protected market theory were found to be applicable to this study.;Utilizing interpretative phenomenological analysis (IPA) as the initial method of inquiry, 16 major themes emerged from the data: (a) family influence, (b) circle of support, (c) community influence, (d) school environment, (e) culture of fashion, (f) travel experience, (g) knowledge seeker, (h) sharing knowledge, (i) knowledge of self, (j) entrepreneurial mindset, (k) business challenges, (l) facing adversity, (m) growth factors, (n) business strategies, (o) success factors and (p) giving back. The interrelationship of the themes presented resulted in the development of a conceptual model of Black female fashion design entrepreneurs' experiences. The model displays six phases of events experienced by the Black female fashion design entrepreneurs: (a) nurturing environment; (b) acquiring knowledge; (c) building a foundation; (d) experiencing growth; (e) achieving success; and (f) giving back. The experiences of the Black fashion design entrepreneur are reinforced by her circle of support -- the network of people who surround her, acting as a "community" to encourage and support her in accomplishing her business related goals. Throughout the Black fashion design entrepreneurs' experiences she also takes on the role of knowledge seeker, as she continuously seeks and gains knowledge relevant to the pursuit of her entrepreneurial goals.;This study is the first of its kind concerning Black female fashion designers and their experiences of entrepreneurship thus, it significantly contributes to academic scholarship in the interdisciplinary fields of apparel, merchandising, and design, Black studies, women and gender studies and entrepreneurship. The findings of this research can be useful to fashion design and apparel educators and small business consultants who may provide assistance to nascent Black female fashion design entrepreneurs. This information will also inform key fashion leaders in regards to ways of improving the lack of diversity in the fashion industry. Most of all, this research will serve as a source of positive reinforcement for Black women who are in search of examples of successful role models as they pursue their entrepreneurial endeavors.
机译:这项研究的目的是通过检查黑人女性时装设计企业家的创办,融资和成功维持业务的方式,以了解他们的经验。十五名年龄在25至50岁之间的黑人或非裔美国女性时装设计师参加了这项研究。参与者还符合以下三个条件:(a)已完成服装设计证书或学位课程;(b)每年至少两次设计并生产一条线;(c)每年至少参加两次时装秀,(d)依靠其时装设计业务作为主要收入来源和/或(e)从事经营至少五年。;通过深入访谈,研究人员询问了其特征,性格特征,背景,黑人女性服装设计企业家的教育和生活经验;他们在种族,阶级,性别,地理位置和其他因素方面面临的障碍和挑战;他们启动和维持业务的动机因素;他们如何定义和衡量成功;并确定他们从中受益的资源和教育机会。为了更好地了解黑人女性服装设计企业家的生活经验,研究人员将黑人女性主义思想作为该研究的主要理论立场。此外,发现其他理论概念,包括交叉性,整合视角,社会分层和企业家精神框架,劣势理论和受保护的市场理论也适用于本研究。;以解释性现象学分析(IPA)作为初始探究方法,从数据中得出16个主要主题:(a)家庭影响力,(b)支持圈,(c)社区影响力,(d)学校环境,(e)时尚文化,(f)旅行经历,(g)知识寻求者(h)共享知识(i)自我知识(j)企业家思维方式(k)商业挑战(l)面对逆境(m)增长因素(n)商业策略(o)成功因素和(p)回馈。呈现的主题之间的相互关系导致了黑人女性时装设计企业家的经验概念模型的发展。该模型显示了黑人女性时装设计企业家经历的六个阶段的事件:(a)营造环境; (b)获得知识; (c)建立基础; (d)成长; (e)取得成功; (f)回馈。黑人服装设计企业家的经历因她的支持圈而得到加强-她周围的人脉网络充当“社区”,以鼓励和支持她实现与业务相关的目标。在黑人服装设计企业家的整个经历中,她还不断寻求和获得与实现其创业目标有关的知识,同时也扮演着知识寻求者的角色。因此,它在企业家,服装,商品和设计,黑人研究,妇女与性别研究以及企业家精神等跨学科领域的学术研究中发挥了重要作用。这项研究的发现对服装设计和服装教育者以及小型企业顾问可能有用,他们可以为新生的黑人女性服装设计企业家提供帮助。这些信息还将为时尚领域的主要领导者提供有关改善时尚行业缺乏多样性的方法的信息。最重要的是,这项研究将为黑人妇女寻求积极榜样的黑人妇女提供积极的支持,她们在追求创业精神时会寻找成功的榜样。

著录项

  • 作者

    Kennedy Benson, Samii.;

  • 作者单位

    Iowa State University.;

  • 授予单位 Iowa State University.;
  • 学科 Fashion.;Black studies.;Entrepreneurship.
  • 学位 Ph.D.
  • 年度 2017
  • 页码 242 p.
  • 总页数 242
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

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