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Effectiveness of Innovation Media for Improving Physical Distancing Compliance during the COVID-19 Pandemic: A Quasi-Experiment in Thailand

机译:创新媒体在Covid-19大流行期间改善身体疏散遵守的有效性:泰国的准实验

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摘要

To flatten the curve of COVID-19 infections, with no effective pharmacological interventions or vaccine available in the imminent future, public health responses must continue to rely on non-pharmacological interventions. We developed three innovation media to promote physical distancing compliance (i.e., a fearful picture, a red one-way arrow sign, and a norm-speech sticker). This study aimed to compare physical distancing compliance between our interventions and conventional interventions. Our study was a quasi-experiment, and we observed a representative sample of university canteen customers via closed-circuit television (CCTV). Each intervention was monitored over non-prime-time hours, per day, on 6–9 August 2020. Among the 400 participants (100 participants in each group), their age group, gender, and physical distancing practices were observed in a university canteen. The number of failures of physical distancing ranged between 93.8% and 17.6%, and on average between 84.2% and 34.2%, dependent on the intervention and the marking point. There were no statistically significant differences in promoting physical distancing compliance between our interventions compared with conventional interventions. However, the participants tended to practice physical distancing at the back of the queue more than at the front, regardless of the interventions.
机译:为了使Covid-19感染的曲线压平,没有有效的药理学干预或在即将到来的未来可用的疫苗,公共卫生反应必须继续依赖非药理学干预措施。我们开发了三种创新媒体,以促进物理疏远合规性(即,恐惧的画面,红色单向箭头标志和常规语音贴纸)。本研究旨在比较我们的干预措施与传统干预措施之间的物理疏散遵从性。我们的研究是一种准实验,我们通过闭路电视(CCTV)观察了大学食堂客户的代表性。每天于2020年8月6日至9日监测每个干预。在2020年8月6日至9日,在400名参与者中。物理偏差的故障次数范围为93.8%和17.6%,平均为84.2%和34.2%,取决于干预和标记点。与传统干预措施相比,促进我们的干预措施之间的物理疏散遵从性没有统计学意义的差异。然而,无论干预措施如何,参与者都倾向于练习队列后面的身体偏差。

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