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SERVING UP FOODS WITH A BENEFIT

机译:用好处为食物服务

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Good-tasting, convenient foods alone are not enough to satisfy consumers anymore. Though Americans tend to be overweight and sedentary, they are also taking an interest in foods and drinks that hold out the promise of nourishment and good health as well. Food companies and suppliers of the more than $4 billion of food additives sold in the U.S. have noted the trend. They are taking an active interest in boosting sales of sports and nutrition bars and drinks that proffer a health benefit. Sales of these products grow well above the 1% annual sales growth for all foods.
机译:单凭美味,方便的食物已不足以满足消费者的需求。尽管美国人往往超重和久坐,但他们也对食品和饮料产生了兴趣,这些食品和饮料也提供了营养和健康的希望。在美国销售的超过40亿美元的食品添加剂中,食品公司和供应商都注意到了这一趋势。他们对促进健康的运动和营养棒和饮料的销售抱有积极的兴趣。这些产品的销售额增长远高于所有食品每年1%的增长。

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