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Moving chairs in Starbucks: Observational studies find rice-wheat cultural differences in daily life in China

机译:星巴克的移动椅子:观察研究发现中国日常生活中的稻麦文化差异

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Traditional paddy rice farmers had to share labor and coordinate irrigation in a way that most wheat farmers did not. We observed people in everyday life to test whether these agricultural legacies gave rice-farming southern China a more interdependent culture and wheat-farming northern China a more independent culture. In Study 1, we counted 8964 people sitting in cafes in six cities and found that people in northern China were more likely to be sitting alone. In Study 2, we moved chairs together in Starbucks across the country so that they were partially blocking the aisle ( n = 678). People in northern China were more likely to move the chair out of the way, which is consistent with findings that people in individualistic cultures are more likely to try to control the environment. People in southern China were more likely to adjust the self to the environment by squeezing through the chairs. Even in China’s most modern cities, rice-wheat differences live on in everyday life.
机译:传统的稻农不得不分担劳动并协调灌溉,而大多数小麦农却没有。我们观察了日常生活中的人们,以检验这些农业遗产是否赋予了种植水稻的中国南方一种更加相互依存的文化,并赋予了种植小麦的中国北方一种更加独立的文化。在研究1中,我们对坐在六个城市的咖啡馆中的8964人进行了统计,发现中国北方的人更有可能独自一人坐。在研究2中,我们在全国各地的星巴克一起搬动了椅子,以使它们部分遮挡了过道(n = 678)。中国北方的人们更有可能将椅子移开,这与个人主义文化中的人们更可能试图控制环境的发现一致。中国南方的人们更有可能通过挤压椅子来适应环境。即使在中国最现代化的城市,稻米和小麦的差异在日常生活中依然存在。

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