Ennismore's Sharan Pasricha says the idea surrounding the lobbies at the London group's hot The Hoxton hotel brand is to walk in and "you have this center, this burst of energy." They call it the Hoxton Hustle. "It's this eclectic mix of furniture, fantastic lighting, great music, affordably priced food and drink with a great mix of people that live and work in the area, as well as the tourists and travelers staying in the hotel," he explains.
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