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Does the source of external knowledge matter? Examining the role of customer co-creation and partner sourcing in knowledge creation and innovation

机译:外部知识的来源是吗?审查客户共同创造和合作伙伴在知识创造和创新中的作用

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External knowledge is widely acknowledged to be critical for organizational innovation. However, we lack understanding of how different sources of knowledge-namely knowledge from customers and partners-influence innovation. Grounded in the knowledge-based view of the firm, we theoretically develop and empirically test a model of mechanisms through which two forms of external knowledge acquisition i.e., customer cocreation and partner sourcing, foster knowledge creation and innovation. We posit that the different forms of external knowledge acquisition contribute differentially toward innovation outcomes. Finally, we examine the moderating role of knowledge dissemination capability on the relationships between external knowledge of both forms. We test our proposed model using data gathered from 655 organizations in two knowledge intensive sectors i.e., financial and information technology. Our model explains 65 % of the variance in knowledge creation and highlights that organizations with higher degree of knowledge creation are more likely to innovate through new patents. We extend prior research on customer co-creation and organizational innovation by identifying intervening organizational variables and mechanisms that explicate the effects of external knowledge on innovation. The results provide important implications for organizations regarding the capabilities needed to utilize external knowledge for innovation.
机译:外部知识被广泛承认对组织创新至关重要。然而,我们缺乏了解如何不同的知识来源 - 即客户和合作伙伴的知识 - 影响创新。在理论上,从理论上发展和经验测试了一种机制模型,通过这两种形式的外部知识获取,即客户协调和合作伙伴采购,培养知识创造和创新。我们对不同形式的外部知识获取有助于差不多贡献创新成果。最后,我们研究知识传播能力对两种形式外部知识之间关系的调节作用。我们使用从655个组织中收集的两个知识密集型领域,我们在两种知识密集型领域中收集的数据测试我们的拟议模型。我们的模型解释了知识创造方差的65%,并强调具有更高知识创造程度的组织更有可能通过新专利进行创新。我们通过识别干预组织变量和机制来缩短促使外部知识对创新影响的机制来延长客户共同创造和组织创新的研究。结果对组织提供了对利用外部创新知识所需的能力的重要影响。

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