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Factors influencing the adoption of mobile payment systems in Indonesia

机译:影响印度尼西亚移动支付系统采用的因素

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摘要

Purpose - This empirical study aims to determine factors that influence an individual's intention to use mobile payment (MP) systems. The study investigates direct, indirect and total effects as well as factors that mediate or moderate effects on intentioa Design/methodology/approach - A theoretical model is derived from previous studies and combines factors from technology acceptance model and unified theory of acceptance and use of technology (perceived usefulness, perceived ease of use, social influence, facilitating conditions, behavioral intention) with factors relevant to MP (perceived security, uncertainty avoidance, trust, network externalities and self-efficacy). Gender, age, MP experience and income are included as moderators of direct effects on behavioral intentioa The sample includes 736 participants from the four large cities in Indonesia. Structural equation modeling is used to analyze and develop the theoretical model. Findings - Self-efficacy has the greatest total effect on behavioral intention, followed in decreasing order of importance by perceived usefulness, perceived ease of use, social influence, trust, network externalities and uncertainty Avoidance, only gender and MP experience have significant moderating effects whereby the direct effects of self-efficacy and network externalities on behavioral intention are influenced by gender and MP experience, respectively. Trust, perceived usefulness and perceived ease of use have important mediation effects. Originality/value - This study fills the gap in the limited theoretical understanding of MP adoption in Indonesia. New theoretical findings related to mediating and moderating effects, direct, indirect, and total effects are used to discuss important practical implications of the findings.
机译:目的 - 这个实证研究旨在确定影响个人打算使用移动支付(MP)系统的因素。该研究调查了直接,间接和总影响以及对Intentioa设计/方法/方法的影响或中度影响的因素 - 理论模型来自以前的研究,并结合了技术验收模型和统一接受和使用理论的因素(感知有用性,感知易用性,社会影响,促进条件,行为意图,与MP(感知安全,不确定性避免,信任,网络外部性和自我效能)相关。性别,年龄,MP经验和收入包括作为对行为Intentioa的直接影响的主持人,该样本包括来自印度尼西亚四个大城市的736名参与者。结构方程建模用于分析和发展理论模型。调查结果 - 自我效力对行为意图具有最大的效果,随后通过感知有用性的重要性,感知易用性,社会影响力,信任,网络外部性以及不确定性避免,只有性别和MP体验具有显着的调节效果自我效能和网络外部性对行为意图的直接影响分别受到性别和MP体验的影响。信任,感知有用性和感知易用性具有重要的调解效果。原创/价值 - 本研究填补了在印度尼西亚采用MP采用的有限理论理解中的差距。与介质和调节效果相关的新的理论发现,直接,间接和总效果用于讨论该研究结果的重要实际意义。

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