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首页> 外文期刊>Journal of Behavioral Decision Making >NUDGE: IMPROVING DECISIONS ABOUT HEALTH, WEALTH, AND HAPPINESS
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NUDGE: IMPROVING DECISIONS ABOUT HEALTH, WEALTH, AND HAPPINESS

机译:NUDGE:改善关于健康,财富和幸福的决定

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摘要

Nudge is an important book, despite the fact that it is highly readable, thus breaking the negative correlation between scholarly contribution and accessibility. It summarizes, but goes beyond, much of the past writing of its two well known authors. It is a good reading for almost anyone, but especially for scholars interested in the application of "behavioral decision making" to the real world, and for students at all levels in courses that discuss this issue.rnNudge is important because it adds a new branch to the "prescriptive" part of the field of judgment and decision making. This field has characterized itself (for example, in the web page of the Society for Judgment and Decision Making) as concerned with "normative, descriptive, and prescriptive" models. Normative models, such as expected utility theory, are the standards that researchers use to evaluate judgments and decisions (usually in the laboratory, where they can create situations that allow normative models to be tested).
机译:轻推是一本重要的书,尽管它具有很高的可读性,因此打破了学术贡献和可及性之间的负相关关系。它总结了它两位著名作家在过去的大部分著作,但都超出了以往。这对几乎任何人来说都是一本好书,特别是对于对将“行为决策”应用到现实世界感兴趣的学者,以及讨论该问题的所有层次的学生来说。rnNudge非常重要,因为它增加了一个新的分支判断和决策领域的“规定性”部分。该领域本身具有特色(例如,在评审与决策协会的网页中),与“规范性,描述性和规范性”模型有关。规范模型(例如预期效用理论)是研究人员用来评估判断和决策的标准(通常在实验室中,他们可以创建允许测试规范模型的情况)。

著录项

  • 来源
    《Journal of Behavioral Decision Making》 |2010年第2期|P.224-226|共3页
  • 作者

    Jonathan Baron;

  • 作者单位

    Department of Psychology, University of Pennsylvania, Philadelphia, PA 10104-6241;

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  • 原文格式 PDF
  • 正文语种 eng
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