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Competence and Governance in Strategic Collaboration: The Differential Effect of Network Structure on the Creation of Core and Noncore Technology

机译:战略合作中的能力和治理:网络结构对核心技术和非核心技术创造的不同影响

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Whereas most of the literature on the benefits of alliances for learning and innovation has taken on a competence perspective, this paper provides an alternative integrated framework based on both a competence and governance point of view. The former focuses on the role of knowledge flows as means to access new knowledge, whereas the latter is centered around the core concepts of opportunism and freeridership in knowledge exchange situations. Although it has generally been acknowledged that competence-based benefits of collaboration may come at a price of elevated risks due to knowledge spillovers and freeridership, such a governance view remains understudied. This paper explains how a firm's alliance network structure affects benefits as well as risks of collaboration in the context of the creation of core and noncore technology. In the case of core technology, firms attach more value to reducing governance-based risks relative to obtaining competence-based benefits. The opposite is found when firms develop noncore technology. This paper contributes to the existing literature by going beyond the common idea that competence and governance perspectives are either complementary or competing. Instead, this study shows that for technology-based collaboration, they can both apply at the same time, implying a trade-off in some cases and offering synergy in other cases. Based on an empirical test in three different industries (pharmaceuticals, chemicals, and automotive), there is support for most of our hypotheses. Direct ties have an inverted U-shaped effect on both core and noncore technology, and the effect is relatively stronger for the former. The results furthermore show that indirect ties play a positive role in noncore technology development and that this effect is not hampered by the number of direct ties a firm has. In contrast, indirect ties seem to hamper core competence development when companies have a lot of direct ties. Finally, firms are found to benefit from nonredundancy in their alliance network in their efforts to strengthen their core technology. The joint effect of these three network characteristics leads to optimal results for core and noncore technologies under quite different alliance network structures. This poses a problem for the ambidexterity of companies, when they simultaneously try to strengthen core and noncore technologies.
机译:尽管有关联盟对学习和创新的好处的大多数文献都是从能力的角度出发的,但本文还是基于能力和治理的观点提供了一个替代性的集成框架。前者侧重于知识流作为获取新知识的手段的作用,而后者则侧重于知识交流情况下的机会主义和自由搭便的核心概念。尽管人们普遍认为,由于知识溢出和搭便车,以能力为基础的合作收益可能会以增加风险为代价,但这种治理观点仍未得到充分研究。本文解释了在创建核心和非核心技术的背景下,公司的联盟网络结构如何影响利益以及协作风险。就核心技术而言,与获得基于能力的收益相比,企业更重视降低基于治理的风险。当企业开发非核心技术时,情况恰恰相反。本文超越了关于能力和治理观点是互补的或竞争的共同观念,为现有文献做出了贡献。相反,该研究表明,对于基于技术的协作,它们都可以同时应用,这意味着在某些情况下需要进行权衡,而在其他情况下则可以提供协同作用。基于对三个不同行业(医药,化工和汽车)的经验检验,我们的大多数假设都得到了支持。直接联系对核心技术和非核心技术都具有倒U型效果,而前者的效果相对较强。结果还表明,间接关系在非核心技术的发展中起着积极的作用,而且这种影响不受公司直接关系数量的影响。相反,当公司有很多直接联系时,间接联系似乎会阻碍核心能力的发展。最后,发现企业在加强核心技术方面可以从联盟网络的非冗余中受益。在完全不同的联盟网络结构下,这三种网络特性的共同作用导致了核心技术和非核心技术的最佳结果。当公司同时尝试增强核心和非核心技术时,这给公司的灵活性带来了问题。

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  • 来源
    《Journal of product innovation management》 |2012年第5期|p.784-802|共19页
  • 作者单位

    Hasselt University, Department of Business Studies, Agoralaan, 3590 Diepenbeek, Belgium;

    Hasselt University, Department of Business Studies, Agoralaan, 3590 Diepenbeek, Belgium;

    Hasselt University, Department of Business Studies, Agoralaan, 3590 Diepenbeek, Belgium;

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