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首页> 外文期刊>Journal of service management >Bridging the data divide between practitioners and academics: Approaches to collaborating better to leverage each other's resources
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Bridging the data divide between practitioners and academics: Approaches to collaborating better to leverage each other's resources

机译：缩小从业者和学者之间的数据鸿沟：更好地协作以利用彼此的资源的方法

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Purpose Organizations (data gatherers in the context) drown in data while at the same time seeking managerially relevant insights. Academics (data hunters) have to deal with decreasing respondent participation and escalating costs of data collection while at the same time seeking to increase the managerial relevance of their research. The purpose of this paper is to provide a framework on how, managers and academics can collaborate better to leverage each other's resources. Design/methodology/approach This research synthesizes the academic and the managerial literature on the realities and priorities of practitioners and academics with regard to data. Based on the literature, reflections from the world's leading service research centers, and the authors' own experiences, the authors develop recommendations on how to collaborate in research. Findings Four dimensions of different data realities and priorities were identified: research problem, research resources, research process and research outcome. In total, 26 recommendations are presented that aim to equip academics to leverage the potential of corporate data for research purposes and to help managers to leverage research results for their business. Research limitations/implications - This paper argues that both practitioners and academics have a lot to gain from collaborating by exchanging corporate data for scientific approaches and insights. However, the gap between different realities and priorities needs to be bridged when doing so. The paper first identifies data realities and priorities and then develops recommendations on how to best collaborate given these differences. Practical implications - This research has the potential to contribute to managerial practice by informing academics on how to better collaborate with the managerial world and thereby facilitate collaboration and the dissemination of academic research for the benefit of both parties. Originality/value Whereas the previous literature has primarily examined practitioner-academic collaboration in general, this study is the first to focus specifically on the aspects related to sharing corporate data and to elaborate on academic and corporate objectives with regard to data and insights.
机译：目的组织（在上下文中为数据收集者）淹没在数据中，同时寻求与管理相关的见解。学术界（数据猎手）必须应对受访者参与度的下降和数据收集成本的不断攀升，同时寻求提高其研究的管理意义。本文的目的是提供一个框架，说明管理人员和学者如何更好地协作以利用彼此的资源。设计/方法/方法这项研究综合了关于从业者和学者在数据方面的现实和优先事项的学术和管理文献。基于文献，来自世界领先的服务研究中心的反思以及作者的经验，作者提出了有关如何进行研究合作的建议。结果确定了不同数据现实和优先级的四个维度：研究问题，研究资源，研究过程和研究成果。总共提出了26条建议，旨在使学者们能够利用公司数据的潜力进行研究，并帮助管理人员为他们的业务利用研究结果。研究的局限性/意义-本文认为，通过将公司数据交换为科学方法和见解，从业者和学者都将从合作中获益良多。但是，这样做时需要弥合不同现实和优先事项之间的差距。本文首先确定了数据的现实情况和优先级，然后针对这些差异提出了有关如何最佳协作的建议。实际意义-通过向学术界介绍如何更好地与管理界合作，从而促进合作和传播学术研究，从而为双方造福，这项研究有可能为管理实践做出贡献。原创性/价值尽管先前的文献主要研究了从业者与学术界的合作，但这项研究是第一个专门研究与共享公司数据有关的方面，并针对数据和见解详细阐述学术和公司目标的研究。

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