首页> 外文期刊>Packaging News >Corrugated set to embrace digital
【24h】

Corrugated set to embrace digital

机译:瓦楞纸箱拥抱数字

获取原文
获取原文并翻译 | 示例
           

摘要

The corrugated industry is booming. According to Smithers Pira, demand for corrugated packaging material is expected to increase by more than 4% annually over the next five years. In traditional in-store retailing, one corrugated case would be used to transport several items to the retailer. Now each item has its own corrugated pack for distribution direct to the consumer. In addition, the demand for retail-ready packaging is rising, driven by the influence of supermarket chains. As a result, converters are under pressure to provide retailers with appealing displays that can help brand owners gain maximum exposure and capture the attention of end users. What's more, the growing tendency to create shorter campaigns and refresh brand campaigns more frequently is having a knock-on effect on the manufacture and supply of packaging goods.
机译:瓦楞纸行业正在蓬勃发展。根据Smithers Pira的预测,在未来五年中,对瓦楞纸包装材料的需求每年将增长4%以上。在传统的店内零售中,将使用一个瓦楞纸箱将数种物品运输到零售商。现在,每个商品都有自己的瓦楞纸包装,可直接分发给消费者。此外,在连锁超市的影响下,对零售包装的需求也在增加。结果,加工商承受着向零售商提供吸引人的陈列品的压力,这些陈列品可以帮助品牌所有者获得最大的曝光率并吸引最终用户的注意力。而且,越来越频繁地创建更短的活动和更频繁地更新品牌活动的趋势正在对包装产品的制造和供应产生连锁反应。

著录项

  • 来源
    《Packaging News》 |2015年第2期|40-40|共1页
  • 作者

    Steve Wood;

  • 作者单位
  • 收录信息
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号