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Audience Surveillance and the Right to Anonymous Reading in Interactive Media

机译：受众监视和交互式媒体中的匿名阅读权

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摘要

The proliferation of interactive media has provided corporations with an unprecedented ability to collect information about individuals' media consumption habits. This ability of corporations is often reinforced by the rhetoric of "consumer sovereignty," whereby individuals are misled into entrusting a considerable amount of information about their daily activities in exchange for increased convenience. The purpose of this paper is to explain the ways in which the information that individuals reveal to content and technology providers is subject to the scrutiny of external constituencies. More importantly, this paper, through an analysis of legal precedents, will demonstrate that the right to read anonymously is an important corollary of freedom of speech and that the ability of corporations to share information about individuals' media consumption habits threatens this right.
机译：交互式媒体的激增为公司提供了收集有关个人媒体消费习惯信息的空前能力。公司的这种能力通常通过“消费者主权”的言论而得到加强，在这种说法中，人们被误导为将大量的日常活动信息委托给个人，以换取更多的便利。本文的目的是解释个人向内容和技术提供者透露的信息受到外部选区审查的方式。更重要的是，本文通过对法律先例的分析，将证明匿名阅读权是言论自由的重要推论，而公司分享有关个人媒体消费习惯信息的能力将威胁这一权利。

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