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首页> 外文期刊>Telematics and Informatics >Social comparison as a double-edged sword on social media: The role of envy type and online social identity
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Social comparison as a double-edged sword on social media: The role of envy type and online social identity

机译：社会媒体上的双刃剑社会比较：嫉妒类型和在线社会认同的作用

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Several studies have explored the psychological consequences of social comparison in SNS usage. This paper aims to explore the behavioral outcomes of social comparison through the underlying mechanisms of benign and malicious envy on Facebook. The paper also examines the role of online social identity in predicting benign and malicious envy. Based on mull-wave data collected from 469 Facebook users in Pakistan, we found that Facebook user's social comparison provoked benign and malicious envy; benign envy, in turn, triggered self-improvement intention, and malicious envy triggered negative gossiping. Moreover, user's online social identity moderated the social comparison-envy relationship such that the positive relationship of social comparison and benign envy was stronger, and the positive relationship of social comparison and malicious envy was weaker when the user's online social identity was high. The study contributes to social media literature by examining the behavioral outcomes of social comparison on social media and discusses empirical implications for policymakers, advertisers, SNS providers, SNS designers, educators, and users.
机译：几项研究探索了SNS使用中社会比较的心理后果。本文旨在通过Facebook上的良性和恶意羡慕的潜在机制来探讨社会比较的行为结果。本文还研究了在线社会认同在预测良性和恶意嫉妒中的作用。基于从巴基斯坦的469个Facebook用户收集的Mull-Wave数据，我们发现Facebook用户的社会比较激起了良性和恶意的嫉妒;反过来，良性嫉妒，触发自我改善的意图，恶意嫉妒引发了负面闲话。此外，用户的在线社会身份调节社会比较嫉妒关系，使得社会比较和良性嫉妒的积极关系更强大，社会比较和恶意嫉妒的积极关系在用户的在线社会身份高时较弱。该研究通过审查社交媒体的社会比较的行为结果，探讨了对政策制定者，广告商，SNS提供商，SNS设计师，教育工作者和用户的实证影响的贡献。

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