In 1918, Giovanni and Pietro Tassani became entrepreneurs, after having achieved a certain experience as paint salesmen. In quite a few years, the company rose to high quality standards, in the meantime increasing its market share. The first big innovation took place in 1928, with the offspring of Cementite, which has been a trademark for Tassani since then. The success of this product has been so widespread that, from that moment on, the term "Cementite" has become a synonym for every mat wood primer. With time, Tassani's production grew in professional building industry, offering a wide range of products suitable for almost every use. Nowadays, the R&D department keeps looking for solutions that conciliate innovation, market demands and environmental care. Besides the technical features, a special and typical Italian interest is put in the design of packaging. Aware that also the exterior aspect counts, the company managed to put on the market a high profile product, together with a high profile dress, extremely pleasant and easily comprehensible.
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