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首页> 外文期刊>Preventive Medicine: An International Journal Devoted to Practice and Theory >College student reactions to health warning labels: sociodemographic and psychosocial factors related to perceived effectiveness of different approaches.
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College student reactions to health warning labels: sociodemographic and psychosocial factors related to perceived effectiveness of different approaches.

机译：大学生对健康警告标签的反应：与不同方法的感知效果相关的社会人口统计学和社会心理因素。

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OBJECTIVE: To examine factors associated with perceiving different types of pictorial cigarette health warning labels as most effective in motivating smokers to quit or preventing smoking initiation among college students. METHOD: We administered an online survey to 24,055 students attending six Southeast colleges in Fall, 2010. We obtained complete data for the current analyses from 2600. RESULTS: Current smoking prevalence was 23.5%. The largest majority (78.6%) consistently rated gruesome images as most effective, 19.5% rated testimonial images as most effective, and only a small proportion rated either standard (1.6%) or human suffering images (0.3%) as most effective. Subsequent analyses focused on differences between those endorsing gruesome images or testimonials as most effective. Factors related to ranking testimonials versus gruesome images as most effective included being female (p<0.01), White (p<0.01), and nonsmokers (p=0.04), lower perceived smoking prevalence (p<0.01), and greater receptivity to laws/restrictions around smoking (p<0.01) and tobacco marketing (p=0.01). Among smokers, factors related to ranking testimonials as most effective versus gruesome images included being female (p=0.03), being White (p=0.03), higher autonomous motivation (p=0.03), and greater extrinsic self-efficacy (p=0.02). CONCLUSIONS: Understanding factors related to perceived effectiveness of different pictorial warnings among subpopulations should inform health warning labels released by the FDA.
机译：目的：研究与感知不同类型的图片香烟健康警告标签有关的因素，这些因素最能有效地激发大学生戒烟或预防吸烟。方法：我们对2010年秋季在东南6所东南大学的24,055名学生进行了在线调查。我们从2600份中获得了当前分析的完整数据。结果：当前吸烟率是23.5％。绝大多数（78.6％）始终将可怕的图像评为最有效，将19.5％的见证图像评为最有效，只有一小部分将标准图像（1.6％）或人类痛苦图像（0.3％）评为最有效。随后的分析着眼于认可最令人毛骨悚然的图像或推荐的人之间的差异。与推荐书和有害图像排名最相关的因素包括女性（p <0.01），白人（p <0.01）和不吸烟者（p = 0.04），感知吸烟率较低（p <0.01）和对法律的接受度较高/关于吸烟（p <0.01）和烟草销售（p = 0.01）的限制。在吸烟者中，与鉴定书有关的最有效与令人毛骨悚然的图像相关的因素包括女性（p = 0.03），白人（p = 0.03），较高的自主动机（p = 0.03）和较高的外部自我效能感（p = 0.02）。 ）。结论：了解与亚群中不同图形警告的感知效果有关的因素，应告知FDA发布的健康警告标签。

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