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首页> 外文期刊>Journal of health communication >Targeting Cancer Information to African Americans: The Trouble With Talking About Disparities
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Targeting Cancer Information to African Americans: The Trouble With Talking About Disparities

机译：针对非裔美国人的癌症信息：谈论差异的麻烦

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摘要

Cancer messages that are designed for African Americans often include information on Black-White cancer disparities to raise Black adults' perceived cancer risk and increase cancer screening. Whether disparities messages achieve this, and how Blacks feel about hearing that they are worse off than are Whites, largely remain unknown. This study examined Blacks' responses to two mock newspaper articles on colorectal cancer: a disparities article and a nondisparities article. A random sample of 400 Black adults read the articles and answered questions on their reactions to both. Results revealed that readers of the disparities article felt significantly more insulted, discouraged, and angry about it than did readers of the nondisparities article. Article type played no role in desires or intentions to have colon cancer screening among participants of screening age, and no role in perceived cancer risk or intentions to suggest colon cancer screening to family among participants of any age. These findings suggest that disparities messages might not increase perceived cancer risk or increase interest in cancer screening as widely theorized and intended; instead, they simply may elicit anger and discouragement among African Americans.
机译：专为非裔美国人设计的癌症信息通常包含有关黑人与白人之间癌症差异的信息，以提高黑人成年人的感知癌症风险并提高癌症筛查率。差异信息能否实现这一目标，以及黑人如何感觉自己比白人情况更糟，在很大程度上仍然未知。这项研究调查了黑人对报纸上有关结肠直肠癌的两篇模拟报纸的回应：差异文章和非差异文章。随机抽取400位黑人成年人阅读文章，并回答他们对两者的反应。结果显示，与非差异文章的读者相比，差异文章的读者对其感到更加侮辱，沮丧和愤怒。文章类型在接受筛查年龄的参与者进行结肠癌筛查的愿望或意图中没有作用，在任何年龄的参与者中向家人暗示进行结肠癌筛查的感知的癌症风险或意图中也没有作用。这些发现表明，差异信息可能不会增加人们普遍认为和预期的癌症风险或对癌症筛查的兴趣。相反，他们可能只是在非裔美国人中引起愤怒和沮丧。

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