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首页> 外文期刊>Journal of health communication >Vicious Viruses and Vigilant Vaccines: Effects of Linguistic Agency Assignment in Health Policy Advocacy
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Vicious Viruses and Vigilant Vaccines: Effects of Linguistic Agency Assignment in Health Policy Advocacy

机译：恶毒病毒和警惕疫苗：语言机构分配对健康政策主张的影响

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Studying the effect of a fictitious policy editorial advocating mandatory vaccination of youth against human papillomavirus (HPV), the authors hypothesized that linguistic assignment of agency to HPV (e.g., "HPV preys on millions of people") would increase perceptions of its severity, relative to a comparable message that assigned agency to humans (e.g., "Millions of people contract HPV"). In addition, the authors predicted that HPV vaccines would be perceived as more effective when agency was assigned to vaccination (e. g., "Vaccination guards people") rather than to humans (e.g., "People guard themselves through vaccination"). University students (N = 361) were randomly assigned to read one of four versions of the editorial defined by a 2 x 2 (Threat Agency x Immunization Agency) factorial design and thereafter completed a questionnaire. When agency was assigned to the virus or the vaccine, HPV was perceived as a more severe threat, vaccination was perceived as more effective, and people were more in favor of mandatory HPV vaccination. The authors concluded that linguistic agency assignment bestows potency to the agent, thereby making threats more alarming and medical interventions seem more effective.
机译：在研究虚构的政策社论提倡对年轻人进行人乳头瘤病毒（HPV）强制接种疫苗的效果后，作者假设代理人在语言上对HPV的分配（例如，“ HPV猎物袭击了数百万人”）会增加人们对其严重性，相对分配给人类的类似信息（例如，“数百万人感染HPV”）。另外，作者预测，当分配疫苗接种机构（例如“疫苗接种守卫者”）而不是人（例如，“人们通过疫苗接种守卫自己”）时，HPV疫苗将被认为更有效。随机分配大学生（N = 361）以阅读2 x 2（威胁代理x免疫代理）析因设计定义的四个社论版本之一，然后填写问卷。当分配病毒或疫苗的代理商时，HPV被认为是更严重的威胁，疫苗被认为更有效，人们更赞成强制性HPV疫苗接种。作者得出的结论是，语言代理分配赋予代理人以效力，从而使威胁更加令人震惊，医疗干预似乎更加有效。

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