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Understanding health literacy measurement through eye tracking

机译:通过眼动追踪了解健康素养测量

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This study used eye-tracking technology to explore how individuals with different levels of health literacy visualize health-related information. The authors recruited 25 university administrative staff (more likely to have adequate health literacy skills) and 25 adults enrolled in an adult literacy program (more likely to have limited health literacy skills). The authors administered the Newest Vital Sign (NVS) health literacy assessment to each participant. The assessment involves having individuals answer questions about a nutrition label while viewing the label. The authors used computerized eye-tracking technology to measure the amount of time each participant spent fixing their view at nutrition label information that was relevant to the questions being asked and the amount of time they spent viewing nonrelevant information. Results showed that lower NVS scores were significantly associated with more time spent on information not relevant for answering the NVS items. This finding suggests that efforts to improve health literacy measurement should include the ability to differentiate not just between individuals who have difficulty interpreting and using health information, but also between those who have difficulty finding relevant information. In addition, this finding suggests that health education material should minimize the inclusion of nonrelevant information.
机译:这项研究使用眼动追踪技术来探索具有不同健康素养水平的个人如何形象化与健康相关的信息。作者招募了25名大学行政人员(更可能具有足够的健康素养技能)和25名成年人参加了成人识字计划(更可能具有有限的健康素养技能)。作者对每个参与者进行了最新生命体征(NVS)健康素养评估。评估涉及让个人在查看营养标签时回答有关营养标签的问题。作者使用计算机化的眼动追踪技术来衡量每个参与者花费在与问题相关的营养标签信息上的观点上的时间,以及他们花费在查看无关信息上的时间。结果表明,较低的NVS分数与花费更多时间在与回答NVS项目无关的信息上显着相关。这一发现表明,改善健康素养测量的努力不仅应包括区分难于解释和使用健康信息的人的能力,而且还应包括难以区分相关信息的人的能力。此外,这一发现表明,健康教育材料应尽量减少不相关信息的纳入。

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