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Obesity in the news: do photographic images of obese persons influence antifat attitudes?

机译:新闻中的肥胖:肥胖者的摄影图像会影响抗脂态度吗?

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摘要

News coverage of obesity has increased dramatically in recent years, and research shows that media content may contribute to negative public attitudes toward obese people. However, no work has assessed whether photographic portrayals of obese people that accompany news stories affect attitudes. In the present study, the authors used a randomized experimental design to test whether viewing photographic portrayals of an obese person in a stereotypical or unflattering way (versus a nonstereotypical or flattering portrayal) could increase negative attitudes about obesity, even when the content of an accompanying news story is neutral. The authors randomly assigned 188 adult participants to read a neutral news story about the prevalence of obesity that was paired with 1 of 4 photographic portrayals of an obese adult (or no photograph). The authors subsequently assessed attitudes toward obese people using the Fat Phobia Scale. Participants in all conditions expressed a moderate level of fat phobia (M = 3.83, SD = 0.58). Results indicated that participants who viewed the negative photographs expressed more negative attitudes toward obese people than did those who viewed the positive photographs. Implications of these findings for the media are discussed, with emphasis on increasing awareness of weight bias in health communication and journalistic news reporting.
机译:近年来,有关肥胖的新闻报道急剧增加,研究表明,媒体内容可能导致公众对肥胖者的消极态度。然而,没有工作评估肥胖新闻报道的肥胖人物的摄影写照是否会影响态度。在本研究中,作者使用随机实验设计来测试以定型或不讨人喜欢的方式(相对于非定型或讨人喜欢的方式)查看肥胖者的摄影写照是否可以增加对肥胖症的消极态度,即使伴随的内容新闻故事是中立的。作者随机分配了188名成人参与者,以阅读有关肥胖症患病率的中性新闻报道,该新闻报道与肥胖成人(或无照片)的4张摄影画像中的1张成对。作者随后使用胖恐惧量表评估了对肥胖者的态度。在所有情况下,参与者均表现出中等水平的恐惧症(M = 3.83,SD = 0.58)。结果表明,观看负片的参与者对肥胖者的负面态度比观看正片的参与者更多。讨论了这些发现对媒体的影响,重点是提高人们对健康交流和新闻报道中偏重体重的认识。

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