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首页> 外文期刊>Food Quality and Preference >The relative ability of different front-of-pack labels to assist consumers discriminate between healthy, moderately healthy, and unhealthy foods
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The relative ability of different front-of-pack labels to assist consumers discriminate between healthy, moderately healthy, and unhealthy foods

机译：不同包装标签的相对能力，帮助消费者区分健康，中度健康和不健康的食物之间

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The degree to which different front-of-pack labels (FoPLs) can assist consumers to make healthy choices seems to depend on the extent to which the FoPLs provide an interpretation of the nutrition information presented. The aim of this study was to assess the effectiveness of three FoPLs that vary by interpretive content in allowing consumers to discriminate between products of varying healthiness. Australian consumers (n = 2058) rated the perceived healthiness of mock food pack images that varied according to: nutritional profile (healthy, moderately healthy, unhealthy); FoPL (Daily Intake Guide (DIG), Multiple Traffic Lights (MTL), Health Star Rating (HSR), or control); and food type (cookies, cornflakes, pizza, yoghurt). Respondents were most accurate at differentiating unhealthy products from healthy (p 0.001) and moderately healthy products (p = 0.015) when the HSR appeared on packs. The MTL was marginally (p = 0.052) effective at helping respondents distinguish between healthy and unhealthy products. When the DIG or no FoPL was used, however, respondents were unable to discriminate between a healthy and an unhealthy nutritional profile. Findings indicate that the HSR is more effective than other commonly used FoPLs in assisting consumers to accurately evaluate the healthiness of food products. (C) 2017 Elsevier Ltd. All rights reserved.
机译：不同的包装标签（FOLTS）可以帮助消费者使健康选择的程度似乎取决于本金提供了对所提出的营养信息的解释的程度。本研究的目的是评估三个F11的有效性，这些效果因允许消费者区分不同健康的产品而异的含量而不同。澳大利亚消费者（n = 2058）评分了根据：营养简介（健康，中度健康，不健康）变化的模拟食品包图像的感知健康状况; FOLT（每日进气指南（挖掘），多个红绿灯（MTL），健康星级（HSR）或控制）;和食物类型（饼干，玉米片，披萨，酸奶）。当HSR出现在包装上时，受访者在与健康（P <0.001）和适度的健康产品中的不健康产品（P = 0.015）分化时最准确。 MTL略微（p = 0.052）有效地帮助受访者区分健康和不健康的产品。然而，当使用挖掘或不使用的挖掘或不使用的时候，受访者无法区分健康和不健康的营养概况。调查结果表明，HSR比其他常用的F11更有效，在辅助消费者准确评估食品的健康方面。 （c）2017 Elsevier Ltd.保留所有权利。

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