The direct and indirect effects of 'locally grown' on consumers' attitudes towards agri-food products. (Special Issue: Promotion through consumer information on food product credence attributes.)

Dentoni D.; Tonsor G. T.; Calantone R. J.; Peterson H. C.

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The direct and indirect effects of 'locally grown' on consumers' attitudes towards agri-food products. (Special Issue: Promotion through consumer information on food product credence attributes.)

机译：“本地种植”对消费者对农产品的态度产生直接和间接的影响。（特刊：通过消费者提供的有关食品信誉属性的信息进行推广。）

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Recent agricultural economics literature has largely analyzed consumers' willingness to pay (WTP) for many credence attributes, including place of origin, organic, locally grown, environment friendly, fair trade, and animal welfare. In this study, we instead attempt to analyze why consumers value "locally grown," which is a credence attribute receiving increasing attention in the market. Specifically, we propose a distinction between the direct effect and the indirect effect of "locally grown" on consumers' attitudes towards agri-food products to explain consumers' preferences for locally grown products. We collect data from an experiment with university students and analyze the data with a structural equation modeling methodology.

机译：最近的农业经济学文献已在很大程度上分析了消费者对许多信誉属性的支付意愿（WTP），包括原产地，有机，本地种植，环境友好，公平贸易和动物福利。在这项研究中，我们尝试分析为什么消费者重视“本地种植”，这是一种信誉属性，在市场上受到越来越多的关注。具体而言，我们提出“本地种植”对消费者对农产品的态度的直接影响与间接影响之间的区别，以解释消费者对本地种植产品的偏好。我们从与大学生进行的一次实验中收集数据，并使用结构方程建模方法对数据进行分析。

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来源
《Agricultural and Resource Economics Review》 |2009年第3期|共13页
作者
Dentoni D.; Tonsor G. T.; Calantone R. J.; Peterson H. C.;
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原文格式 PDF
正文语种 eng
中图分类农业经济;
关键词
agricultural products; consumer attitudes; consumer preferences; food products; sources; USA;

机译：农产品;消费者态度;消费者偏好;食品;来源;美国;

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1. The direct and indirect effects of 'locally grown' on consumers' attitudes towards agri-food products. (Special Issue: Promotion through consumer information on food product credence attributes.) [J] . Dentoni D., Tonsor G. T., Calantone R. J., Agricultural and Resource Economics Review . 2009,第3期

机译：“本地种植”对消费者对农产品的态度产生直接和间接的影响。（特刊：通过消费者提供的有关食品信誉属性的信息进行推广。）
2. Valuations of 'sustainably produced' labels on beef, tomato, and apple products. (Special Issue: Promotion through consumer information on food product credence attributes.) [J] . Tonsor G. T., Shupp R. Agricultural and Resource Economics Review . 2009,第3期

机译：牛肉，番茄和苹果产品上“可持续生产”标签的评估。（特刊：通过消费者提供的有关食品信誉属性的信息进行推广。）
3. Which consumers are most responsive to media-induced food scares? (Special Issue: Promotion through consumer information on food product credence attributes.) [J] . Payne C. R., Messer K. D., Kaiser H. M. Agricultural and Resource Economics Review . 2009,第3期

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4. The Relationship between Product and Consumer Preference for Agri-Food Product:"Red orange of Sicily" Case [C] . Scuderi Alessandro, Sturiale Luisa International Conference on Agricultural and Biosystem Engineering . 2014

机译：产品和消费者偏好对农业食品的关系：“西西里岛的红色橙色”案例
5. Consumer learning and three-dimensional ecommerce: The effects of sequential exposure of a virtual experience relative to indirect and direct product experience of product knowledge, brand attitude and purchase intention [D] . Daugherty, Terry M. 2001

机译：消费者学习和三维电子商务：虚拟体验的顺序曝光相对于产品知识，品牌态度和购买意愿的间接和直接产品体验的影响
6. Substituting sugar confectionery with fruit and healthy snacks at checkout – a win-win strategy for consumers and food stores? a study on consumer attitudes and sales effects of a healthy supermarket intervention [O] . Lise L. Winkler, Ulla Christensen, Charlotte Glümer, 2016

机译：在结帐时用水果和健康的零食代替糖食这对消费者和食品商店来说是双赢的策略吗？健康超市干预对消费者态度和销售效果的研究
7. Special Issue on Promotion through Consumer Information on Food Product Credence Attributes [O] . Harry M. Kaiser 2009

机译：通过消费者信息促进食品凭证属性的特刊

The direct and indirect effects of 'locally grown' on consumers' attitudes towards agri-food products. (Special Issue: Promotion through consumer information on food product credence attributes.)

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