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Understanding the determinants of mobile banking continuance usage intention

机译：了解移动银行持续使用意图的决定因素

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Purpose The quality of people life and efficiency of banks can be improved by mobile banking (m-banking). The long-term success of m-banking depends on its constant use. The purpose of this paper is to investigate the determinants of m-banking continuance intention to use, using the technology continuance theory (TCT) by including the self-efficacy and channel preference. Design/methodology/approach Empirical data from 369 Malaysian users who had prior experience with mobile banking were analysed, using partial least squares technique. Findings The results confirmed that the TCT model had a high exploratory power in explaining users' perceived usefulness (PU), satisfaction, attitude and intentions to continue to use m-banking. Furthermore, self-efficacy and channel importance were important drivers of continuance intention in the context of m-banking. According to the results, perceived ease of use has no effect on PU and attitude in the post-adoption stage. Practical implications - The findings help bank managers to understand the importance of meeting customers' needs and expectations as a prerequisite in enhancing their satisfaction and favourable attitude towards m-banking and consequently their continuance intention. Originality/value Based on the TCT model, this study contributes to the limited body of research on continuance intention to use m-banking. Furthermore, self-efficacy and channel preferences were added to the TCT model and the results confirmed the importance of enriching the TCT model to explain continuance intention to use information systems by adding contextual factors.
机译：目的通过手机银行（M-Banking）可以改善人们生活和效率的人的生活和效率。 M-Banking的长期成功取决于其持续使用。本文的目的是调查使用技术持续理论（TCT）通过包括自我效能和渠道偏好来研究M-Banking持续意图的决定因素。使用部分最小二乘技术分析了从拥有移动银行业务之前经验的369名马来西亚用户的设计/方法/方法的经验数据。调查结果结果证实，TCT模型在解释用户的感知有用性（PU），满意度，态度和意图继续使用M-Banking的情况下具有很高的探索力。此外，自我效能和渠道重要性是M-Banking背景下的持续意图的重要驱动因素。根据结果​​，感知易用性对采用后阶段的PU和态度没有影响。实际意义 - 该研究结果有助于银行管理人员了解客户需求和期望的重要性，作为提高对M层的满意和有利态度的先决条件，从而继续进行他们的持续意图。本研究基于TCT模型的创意/值，有助于有限的研究持续意图使用M-Banking。此外，将自效和信道偏好添加到TCT模型中，结果证实了丰富TCT模型来解释通过添加上下文因素来解释使用信息系统的持续意图的重要性。

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