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首页> 外文期刊>International Journal of Technology Management: The Journal of the Technology Management of Technology, Engineering Management, Technology Policy and Strategy >How German measurement and control firms integrate market and technological knowledge into the front end of new product development
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How German measurement and control firms integrate market and technological knowledge into the front end of new product development

机译：德国测控公司如何将市场和技术知识整合到新产品开发的前端

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摘要

During the last five years, researchers and practitioners in the field of technology and innovation management have been paying increased attention to the fuzzy front end of innovation, which ranges from opportunity identification to the goo go decision for development. Nevertheless, little is known about the fuzzy front end in practice. This article examines the fuzzy front end of new product development projects in German measurement and control firms. For this purpose, every German company in that area was asked to describe the development process for the last product it introduced to the market. One hundred forty-four fully completed questionnaires were returned. The focus of the Study is oil how to integrate market and technological knowledge into the fuzzy front end. In addition, results are compared to theoretical and empirical findings.
机译：在过去的五年中，技术和创新管理领域的研究人员和从业人员越来越关注创新的模糊前端，从前端识别机会到发展的通过/不通过决策。然而，在实践中对模糊前端知之甚少。本文研究了德国测控公司中新产品开发项目的模糊前端。为此，该地区的每家德国公司都被要求描述其最后投放市场的产品的开发过程。返回了一百四十四份完整填写的调查表。该研究的重点是如何将市场和技术知识整合到模糊的前端。另外，将结果与理论和经验结果进行比较。

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