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Usage-Based Pricing and Demand for Residential Broadband

机译:基于使用率的住宅宽带定价和需求

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We estimate demand for residential broadband using high-frequency data from subscribers facing a three-part tariff. The three-part tariff makes data usage during the billing cycle a dynamic problem, thus generating variation in the (shadow) price of usage. We provide evidence that subscribers respond to this variation, and we use their dynamic decisions to estimate a flexible distribution of willingness to pay for different plan characteristics. Using the estimates, we simulate demand under alternative pricing and find that usage-based pricing eliminates low-value traffic. Furthermore, we show that the costs associated with investment in fiber-optic networks are likely recoverable in some markets, but that there is a large gap between social and private incentives to invest.
机译:我们使用面临三部分资费的订户的高频数据估算住宅宽带需求。由三部分组成的费率使计费周期中的数据使用成为一个动态问题,从而导致使用(影子)价格的变化。我们提供证据表明订户对这种变化做出了响应,并且我们使用他们的动态决策来估计支付不同计划特征的意愿的灵活分布。使用这些估计值,我们可以模拟其他定价下的需求,发现基于使用量的定价消除了低价值流量。此外,我们表明,在某些市场中,与光纤网络投资相关的成本很可能是可收回的,但社会和私人投资激励措施之间存在很大差距。

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