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MIGROS CO-OPERATIVE: A RETAIL CASE STUDY FROM ZURICH, SWITZERLAND

机译:MIGROS合作社:来自瑞士苏黎世的零售案例研究

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摘要

Migros is the largest Swiss grocery chain with 631 stores in Switzerland. The company is a conglomerate of various co-operatives, public limited companies and charities that, together, form the Migros community. The core business is food retail, which accounts for just over 60% of turnover, and is conducted through the Migros stores of the regional co-operatives.
机译:Migros是瑞士最大的食品杂货连锁店,在瑞士拥有631家商店。该公司是由各种合作社,公共有限公司和慈善机构组成的综合企业,共同构成了Migros社区。核心业务是食品零售,其零售额仅占地区合作社的Migros商店营业额的60%以上。

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