...
  • 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>Outlook on Agriculture >Prospects for voluntary group marketing of livestock in rural Uganda An empirical assessment of farmers' attitudes and intentions
【24h】

Prospects for voluntary group marketing of livestock in rural Uganda An empirical assessment of farmers' attitudes and intentions

机译：乌干达农村地区牲畜自愿集体销售的前景对农民态度和意愿的实证评估

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Although the desirability of collective action in the marketing of agricultural products is widely recognized both in the academic literature and in government policy, not much has been done to find out why some farmers do or do not wish to take part. The present study measured the attitudes of farmers (n = 284) towards voluntary group marketing (VGM) in rural Uganda, and how they influenced farmers' intentions to join VGM. The findings show that, overall, farmers are favourably disposed to participating in VGM. Perceived benefits are the strongest predictor for this intention. Recommendations from extension agents, government officials, NGOs and close associates (such as farming peers and immediate family) also have significant correlations with the likelihood of farmers participating in collective marketing initiatives. The perceived disadvantages do not appear to play a major role in a farmer's choice to participate, and the perceived lack Of market and of benefits also has a negligible relationship with the likelihood of participating in VGM. It is recommended that collective marketing is promoted by increasing farmers' expectations objectively about the positive outcomes of VGM. In addition to extension agents, farming peers and family members should be involved in the process of promoting these notions.
机译：尽管在学术文献和政府政策中都普遍认识到在农产品销售中采取集体行动的必要性，但是对于找出为什么某些农民愿意或不愿意参加的原因，还没有做很多工作。本研究测量了乌干达农村地区农民（n = 284）对自愿性集体营销（VGM）的态度，以及他们如何影响农民加入自愿性市场营销的意愿。调查结果表明，总体而言，农民倾向于参加VGM。预期收益是此意图的最强预测指标。推广人员，政府官员，非政府组织和紧密联系的人（如同龄人和直系亲属）的建议与农民参与集体营销计划的可能性也具有显着相关性。在农民参与的选择中，感知到的劣势似乎没有发挥主要作用，而市场和利益的缺失与参与VGM的可能性之间的关系也可以忽略不计。建议通过客观地提高农民对VGM的积极成果的期望来促进集体营销。除推广代理人外，农业同龄人和家庭成员还应参与推广这些概念。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号