• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文会议>International Conference on Human Aspects of IT for the Aged Population;International Conference on Human-Computer Interaction >Consuming Fake News: A Matter of Age? The Perception of Political Fake News Stories in Facebook Ads
【24h】

Consuming Fake News: A Matter of Age? The Perception of Political Fake News Stories in Facebook Ads

机译：消费假新闻：时代问题？ Facebook广告中对政治假新闻故事的感知

获取原文
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

Social media are increasingly being used by young and old as a source of information. Fake news is also on the rise. The role played by age in the consumption of fake news on social media, however, is unclear. This paper explores the generational differences in the consumption of fake news, first by discussing previous empirical studies in this field and then on the basis of an empirical study carried out between the beginning of February 2018 and the end of June of 2018. In that empirical study, 14 political fake news articles (e.g., relating to Brexit and Donald Trump) were disseminated in the form of advertisements on Facebook. User interaction with the fake content was tracked in order to analyze the number of users in the age groups 13-17, 18-24, 25-34, 35-44, 45-54, 55-64, 65+. The results of the empirical study show that the articles had a higher reach amongst the older age groups, as well as that many people likely took the headlines at face value without clicking on the link. The number of emotional responses posted by the pro-Brexit and pro-Trump groups was greater than those posted by the pro-remain and anti-Trump groups. All of the posts were permitted to run as advertisements on Facebook despite Facebook's efforts to limit the spread of fake news on their platform. In the final section, conclusions are drawn, limitations described and implications for future research are outlined.
机译：年轻人和老年人越来越多地使用社交媒体作为信息来源。假新闻也在增加。然而，年龄在社交媒体上虚假新闻的消费中所起的作用尚不清楚。本文首先通过讨论该领域以前的实证研究，然后在2018年2月初至2018年6月底之间进行的实证研究的基础上，探索了假新闻消费的代际差异。研究显示，有14条政治假新闻文章（例如，与英国退欧和唐纳德·特朗普有关）以广告形式在Facebook上传播。跟踪了用户与虚假内容的互动，以分析13-17、18-24、25-34、35-44、45-54、55-64、65岁以上年龄段的用户数量。实证研究的结果表明，文章在较高年龄段的人群中具有较高的覆盖率，而且许多人可能会在不单击链接的情况下以其面值作为头条新闻。赞成退欧和反对特朗普的团体发表的情绪反应的数量要多于反对保持和反对特朗普的团体发表的情绪反应。尽管Facebook努力限制假新闻在其平台上的传播，但所有这些帖子都被允许在Facebook上作为广告投放。在最后一部分中，得出结论，描述了局限性并概述了对未来研究的意义。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号