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To invest or not to invest in sustainability? Dilemma of a small hotel

机译：投资或不投资可持续性？一个小型酒店的困境

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摘要

It is no secret that hotels, while pursuing profitability, are largely responsible for many of our sustainability challenges today. The hotel industry consumes a huge amount of energy and resources in its relentless pursuit for customer's satisfaction. In turn, its operations often create many sustainability problems such as food waste, high energy and water usage and pollution. While many hotel owners understand their moral responsibility to direct its operations towards more sustainable practices and often through the adoption of green technologies, they are faced with a dilemma of choosing between profitability and sustainability. This is especially the case for small hotel owners. In this study, we examine closely a small hotel's courage and ingenuity in adopting and investing on green technologies from a system perspective. We model the intertwining relationships between the adoption and investment of green technologies and the hotel's profits and provide the evidence to shed light on how this delicate balance between profitability and sustainability can be achieved and sustained.
机译：酒店在追求盈利能力的同时，这是一家秘密，在很大程度上对今天的许多可持续发展挑战负责。酒店业在顾客满意的追求中消耗大量的能源和资源。反过来，其运营往往会产生许多可持续性问题，如食物垃圾，高能量和水的使用和污染。虽然许多酒店业主了解他们的道德责任，以指导其对更可持续的做法以及通过绿色技术的往往，他们面临着在盈利能力和可持续性之间选择的困境。这是小型酒店所有者特别适用于此。在这项研究中，我们在采用和投资系统视角，仔细研究了小型酒店的勇气和聪明才智，在采用和投资绿色技术。我们模拟了绿色技术的采用和投资与酒店利润之间的交互关系，并提供了如何实现盈利能力与可持续性之间这种微妙平衡的证据。

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