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Research on the improvement of service quality of new energy vehicles based on User Research

机译：基于用户研究的新能源汽车服务质量改善研究

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摘要

China's new energy vehicle market is still in the initial stage of development, and its development mainly rely on government policy support. But with the continuous improvement of technology and business model, policy support and local protection will gradually fall off, and the improvement of products and services quality is the key point to enhance the inner motivation of new energy vehicles market. So when we continuously upgrade the product quality, the enterprise service quality improvement is also an important link. This paper analyzes the evaluation of existing users and after-sale service of existing users, which based on the questionnaire survey and interviews on the users. Finally, we find the consumers' demand for new energy vehicles' service quality and the problem of new energy automobile service, and then put forward the suggestions for improving the service quality of enterprise.
机译：中国的新能源汽车市场仍处于发展初期的发展阶段，其发展主要依赖于政府的政策支持。 但随着技术和商业模式的持续改进，政策支持和地方保护将逐步下降，产品和服务质量的改善是提高新能源汽车市场内心动机的关键点。 因此，当我们不断升级产品质量时，企业服务质量改进也是一个重要的联系。 本文分析了现有用户的现有用户和售后服务的评估，基于问卷调查和对用户的访谈。 最后，我们发现消费者对新能源汽车服务质量和新能源汽车服务问题的需求，并提出了提高企业服务质量的建议。

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