首页> 外文会议>PAN-PACIFIC CONFERENCE XXVI(“战略创新、协作融合”泛太平洋管理学会第26届年会) >A Study on the Service Quality and Customers' Satisfaction of the Security Company's Home Trading System
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A Study on the Service Quality and Customers' Satisfaction of the Security Company's Home Trading System

机译:证券公司房屋交易系统的服务质量和顾客满意度研究

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摘要

This study tried to research the home trading systcm(HTS) using the Internet in order to grasp how home trading system influence the customer satisfaction and loyalty.For this purpose,this study examined relevant literature,performed a survey,and employed statistical methods to analyze data.The result of this study shows:(1) the quality factors of HTS significantly affect customers' satisfaction but do not significantly affect customers' loyalty to HTS and (2) the quality of HTS plays an important role in improving customers' satisfaction loyalty to security companies.
机译:本研究试图通过互联网研究房屋交易系统(HTS),以了解房屋交易系统如何影响客户满意度和忠诚度。为此,本研究研究了相关文献,进行了调查,并采用统计方法进行了分析。研究结果表明:(1)HTS的质量因素显着影响客户满意度,但不显着影响客户对HTS的忠诚度;(2)HTS的质量在提高客户满意度方面起着重要作用给保安公司。

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