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首页> 外文学位 >The impact of corporate social responsibility and employees' perception on participating and contributing to charitable programs.
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The impact of corporate social responsibility and employees' perception on participating and contributing to charitable programs.

机译：企业社会责任和员工观念对参与和参与慈善计划的影响。

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摘要

The goal for this research was to understand the perceptions of employees regarding a company's corporate social responsibility (CSR). The specific goal was to discover and understand the level of employee giving to corporate CSR initiatives. In this instance, the fund was a corporate fund for community development program. A qualitative, single-case-study was conducted at a specific division of an aerospace corporation. The topic was explored through an analysis of employee perceptions about advertisement, trust, campaigns, and CSR engagement. Data collection included a pilot study, one-on-one private interviews, and a focus group. The results indicated that (a) the corporation can be a model company for CSR programs, and (b) employees at the specific division under study want to become aware and play their part in bringing about social change. However, the findings indicated that the division must become more visible with its CSR activities. It is through CSR commitment and strategies that the corporation seeks to be a good corporate citizen, which is carried out in collaboration with its employees. The results indicated that employees felt that increased awareness through annual campaign drives and advertisement throughout the year would strengthen giving to the CFCD program and would allow employees to be more engaged in CSR activities.
机译：这项研究的目的是了解员工对公司的企业社会责任（CSR）的看法。具体目标是发现并了解员工对公司CSR计划的奉献程度。在这种情况下，该基金是用于社区发展计划的公司基金。在航空航天公司的一个特定部门进行了定性，单例研究。通过分析员工对广告，信任，活动和CSR参与的看法来探讨该主题。数据收集包括一项试点研究，一对一的私人访谈和一个焦点小组。结果表明：（a）该公司可以成为CSR计划的模范公司，并且（b）所研究的特定部门的员工希望意识到这一点，并为实现社会变革发挥自己的作用。但是，调查结果表明，该部门必须通过其企业社会责任活动变得更加明显。通过企业社会责任的承诺和策略，公司寻求成为良好的企业公民，并与员工共同努力。结果表明，员工们认为，通过全年的年度宣传活动和广告来提高意识，将会加强对CFCD计划的捐助，并使员工更加参与CSR活动。

著录项

  • 作者

    Allen, Belinda A.;

  • 作者单位

    Capella University.;

  • 授予单位 Capella University.;
  • 学科 Aerospace engineering.;Business administration.
  • 学位 D.B.A.
  • 年度 2016
  • 页码 136 p.
  • 总页数 136
  • 原文格式 PDF
  • 正文语种 eng
  • 中图分类
  • 关键词

  • 入库时间 2022-08-17 11:44:09

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