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To 'Catch the Sparkling Glow': A Canvas for Creativity in the Management Classroom

机译:“赶上闪闪发光的光辉”:管理课堂中的创意画布

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摘要

Today's corporate challenges require creativity from business leaders, but current classroom practice within business schools does not necessarily encourage students to think creatively so that innovation is possible. We authors, one a professor of management and the other a professor of art history, argue that borrowing broad pedagogical strategies more typically used to nurture creativity among visual artists, most notably a focus on process, liberal arts study, and careful observation, will go a long way toward liberating our business students to develop and express their creativity.
机译:当今的企业挑战要求企业领导者发挥创造力,但是商学院当前的课堂实践并不一定鼓励学生进行创造性思维,以使创新成为可能。我们的作者(一位是管理学教授,另一位是艺术史教授)认为,借用更广泛的教学策略,通常是为了培养视觉艺术家的创造力,尤其是对过程,文科学习和仔细观察的关注。解放我们的商科学生发展和表达自己的创造力的道路很长。

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