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When Musk Meets Disney

机译:当麝香遇见迪士尼

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摘要

SpaceX's recently won $2.6 billion contract to supply NASA with a crew transport capsule is a major milestone. SpaceX will become the first private company to launch astronauts into space, 12 years after its creation and six years after being on the brink of collapse. This is a remarkable turnaround and achievement. What is even more remarkable is that founder Elon Musk seems to be as successful in all his other businesses, be it Tesla or SolarCity, implying he may have found a miracle recipe to break through markets where incumbents-be they defense and space conglomerates, car manufacturers or energy companies-have traditionally crushed potentially disruptive entrants.
机译:SpaceX最近赢得了26亿美元的合同,向NASA提供人员运输舱是一个重要的里程碑。 SpaceX成立12年后和濒临崩溃的六年后,将成为首家将宇航员送入太空的私人公司。这是一个了不起的转变和成就。更为引人注目的是,创始人埃隆·马斯克(Elon Musk)似乎在其他所有业务中都取得了成功,无论是特斯拉还是SolarCity,这都暗示着他可能已经找到了一个突破传统市场的奇迹配方,既可以防御,航天集团,汽车,制造商或能源公司传统上压倒了潜在的破坏性进入者。

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