DIRECT SALE OR INDIRECT SALE? EFFECTS OF SHAREHOLDING

MAKOTO OKAMURA; TA TSUHIKO NARIU; TAKESHI IKEDA

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DIRECT SALE OR INDIRECT SALE? EFFECTS OF SHAREHOLDING

机译：直接销售还是间接销售？股份持有的影响

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In this paper we study a vertical structure in which a manufacturer holds stock with its retailer but it allows the retailer to choose the quantity. We show that in the case when a single wholesale firm operates, it completely owns its retailing firm in equilibrium and acts as a Stackelberg leader. We also examine a case where two wholesale firms operate. We observe that each firm owns its retail firm completely when the direct effect of share holding dominates the strategic effect among the wholesale and the retail firms.

机译：在本文中，我们研究了一种垂直结构，其中制造商与其零售商持有库存，但允许零售商选择数量。我们表明，在单个批发公司运营的情况下，它完全平衡地拥有其零售公司，并充当Stackelberg领导者。我们还研究了两家批发公司经营的情况。我们观察到，在批发和零售企业之间，股权的直接效应主导着战略效应时，每个企业完全拥有其零售企业。

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来源
《The Manchester school》 |2011年第3期|p.542-549|共8页
作者
MAKOTO OKAMURA; TA TSUHIKO NARIU; TAKESHI IKEDA;
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作者单位

Hiroshima University;

Kyoto University;

Daito Bunka University;

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正文语种 eng
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DIRECT SALE OR INDIRECT SALE? EFFECTS OF SHAREHOLDING

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