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The role of risk management in buyer-supplier relationships with a preferred customer status for total quality management

机译:风险管理在买方 - 供应商之间的作用与优先客户身份的完全质量管理

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摘要

Purpose - This paper provides a comprehensive risk management framework for buyer-supplier relationships where the buyer has the status of a preferred customer with the supplier. Design/methodology/approach - Empirical evidence is offered with a case study on a large multinational organization in the Fast Moving Consumer Goods (FMCG) industry, with some real-life perspectives on the main risks, mitigation strategies, and issues faced when applying the risk management framework. Findings - The results show that several risks may affect buyer-supplier relationships: not only traditional supply risks but also risks linked to specific initiatives and/or relationships, as well as risks specific to buyer-supplier relationships with a preferred customer status. Customer attractiveness and supplier satisfaction are found as core drivers for the mitigation strategies, which are built to protect the relationship with the supplier, rather than the buying firm alone, knowing that being a preferred customer with preferential resources allocation may increase a firm's competitive advantage. Originality/value - The research brings important contributions to the academic literature and interesting insights to strategic purchasing practitioners, by enhancing the existing knowledge on supply risk management in buyer-supplier relationships with a preferred customer status, as well as providing strategic purchasing practitioners a comprehensive view of the risks, which may affect the relationships with a preferred customer status, as well as possible ways to mitigate them.
机译:目的 - 本文为买方供应商的关系提供了全面的风险管理框架,供买方具有供应商的首选客户的地位。设计/方法/方法 - 提供了对快速移动消费品(FMCG)行业的大型跨国组织的案例研究,具有一些现实生活的视角,申请时面临的主要风险,缓解策略和问题风险管理框架。调查结果表明,几种风险可能会影响买方 - 供应商关系:不仅传统的供应风险,而且还与特定举措和/或关系相关的风险,以及与首选客户身份的买家供应商关系有关的风险。客户吸引力和供应商满意度被视为减缓策略的核心驱动因素,这是为了保护与供应商的关系而不是单独购买,而不是单独的购买公司,知道作为优惠资源分配的首选客户可能会增加公司的竞争优势。原创性/价值 - 该研究通过提高买方 - 供应商关系中的有关供应风险管理的现有知识,为战略采购从业者提供了优选的客户状态,为全面提供了战略采购从业者,为战略采购从业者提供了对战略采购从业者的有趣信息的重要贡献。对风险的看法,可能影响与首选客户身份的关系,以及减轻它们的可能方法。

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