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Sustainable PLANT PRODUCTION in a Green World

机译:绿色世界中的植物可持续生产

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摘要

Until recently, sustainability was just a buzzword, a trendy way to promote one's company as being kind to Mother Earth. However, as more and more reports of "greenwashing" have surfaced, consumers are feeling increasingly misled by companies' claimsof being green. The unfortunate, yet predictable, result is that consumers are losing trust in these claims. Trust in salespeople has dropped to a meager 22 percent, according to a report by the USDA.
机译:直到最近,可持续性还只是个流行语,是一种将公司推向善待地球母亲的时髦方式。然而,随着越来越多的关于“绿色清洗”的报道浮出水面,消费者越来越被公司声称的绿色环保误导。不幸的是,但是可预见的结果是,消费者对这些声明失去了信任。根据美国农业部的报告,对销售人员的信任度仅下降了22%。

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