首页> 外文会议>Padang International Conference on Education, Economics, Business and Accounting >The Influence of Satisfaction on Dimension of Service Quality toward Loyality of Savings Customers at PT. Bank Bukopin, Tbk. Branch of Padang
【24h】

The Influence of Satisfaction on Dimension of Service Quality toward Loyality of Savings Customers at PT. Bank Bukopin, Tbk. Branch of Padang

机译:满意对PT储蓄顾客忠诚忠诚维修质量维度的影响。银行Bukopin,TBK。 Padang的分支

获取原文

摘要

This research aimed to find the influence of satisfaction on the quality dimension for the customer loyality at PT. Bank Bukopin, Tbk. Branch of Padang. This research aimed to find: 1) the influence of satisfaction on tangibles for the customer loyality, 2) the influence of satisfaction on reliability for the customer loyality, 3) the influence of satisfaction on responsiviness for the customer loyality, 4) the influence of satisfaction on assurance for the customer loyalty, 5) the influence of satisfaction on empathy for the customer loyality. This research is causative study with a population totally are 21.528 respondents. The withdraw of the sampling method is using Accidental Sampling method, with total of sample are 156 respondents. Primary data was collected through polls using Likert Scale model that has been tested validity and reliability. Data analysis technique that was used is Multiple Regression Analysis. The results of research are: 1) there is a positive and significant impact of satisfaction on the tangibles for the customer loyality, 2) there is a positive and significant effect of satisfaction on the reliability for the customer loyality, 3) the satisfaction on the responsiviness has no significant effect for the customer loyalty, 4) the satisfaction on the assurance has no significant effect for the customer loyalty, 5) the satisfaction on the empathy has no significant effect for customers loyalty at PT Bank Bukopin, Tbk. Branch of Padang.
机译:这项研究旨在找到满意对PT客户忠诚质量维度的影响。银行Bukopin,TBK。巴东分公司。这项研究旨在找到:1)满意对客户忠诚的对切片的影响,2)对客户忠实的可靠性的影响,3)满意对客户忠于责任的影响,4)影响对客户忠诚度保证的满意度,5)对客户忠诚的同情对同理化的影响。该研究是一般性的致病研究,完全是21.528名受访者。撤离采样方法使用意外采样方法,总共有156名受访者。通过使用李克特级模型的轮询收集主要数据,该模型已经过测试有效性和可靠性。使用的数据分析技术是多元回归分析。研究结果是:1)对客户忠实的切片有一个积极和重大影响,2)对客户忠诚的可靠性,3)对此的满意度存在积极和显着影响责任对客户忠诚度没有显着影响,4)对保证的满意度对客户忠诚度没有显着影响,5)对同理心的满意度对客户忠诚于PT Bank Bukopin,TBK的忠诚度没有重大影响。巴东分公司。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱:kefu@zhangqiaokeyan.com

京公网安备:11010802029741号 ICP备案号:京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有
  • 客服微信

  • 服务号