INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION: APPLICATION OF SERVQUAL MODEL

Ravichandran Krishnamurthy; Tamil Mani b; Mr. Arun Kumar SivaKumar; Dr. Prabhakaran Sellamuthu

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INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION: APPLICATION OF SERVQUAL MODEL

机译：服务质量对客户满意度的影响：SERVQUAL模型的应用

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Financial liberalization has led to intense competitive pressures and private banks dealing in retail banking are consequently directing their strategies towards increasing service quality level which fosters customer satisfaction and loyalty through improved service quality. This article examines the influence of perceived service quality on customer satisfaction. The article concludes that increase in service quality of the banks can satisfy and develop customer satisfaction which ultimately retains valued customers.

机译：金融自由化带来了巨大的竞争压力，因此从事零售银行业务的私人银行正将其战略转向提高服务质量水平，从而通过改善服务质量来提高客户满意度和忠诚度。本文研究了感知服务质量对客户满意度的影响。本文的结论是，提高银行的服务质量可以满足并发展客户满意度，最终保留有价值的客户。

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《International Journal of Business and Management》 |2010年第4期|共1页
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Ravichandran Krishnamurthy; Tamil Mani b; Mr. Arun Kumar SivaKumar; Dr. Prabhakaran Sellamuthu;
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中图分类经济计划与管理;
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1. INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION: APPLICATION OF SERVQUAL MODEL [J] . Ravichandran Krishnamurthy, Tamil Mani b, Mr. Arun Kumar SivaKumar, International Journal of Business and Management . 2010,第4期

机译：服务质量对客户满意度的影响：SERVQUAL模型的应用
2. Customer satisfaction and customer loyalty through service quality evaluated under SERVQUAL model- a study on banking industries of Bangladesh [J] . Md. Ariful Islam, Kh. Fahim Hossain, Md. Rayhan Islam, Science Journal of Business and Management . 2013,第4期

机译：通过SERVQUAL模型评估的通过服务质量的客户满意度和客户忠诚度-孟加拉国银行业研究
3. Internet banking service quality, e-customer satisfaction and loyalty: the modified e-SERVQUAL model [J] . Syed Ali Raza, Amna Umer, Muhammad Asif Qureshi, The TQM Journal . 2020,第6期

机译：网上银行服务质量，电子客户满意度和忠诚度：改进的电子ServQual模型
4. Analysis of The Influence of Management Commitment to SERVQUAL and OCB Toward The Quality of Services and Implications of Customer Satisfaction in PLN Mojokerto Service Area [C] . Agus Raikhani, Muhlasin, Abdul adzim, International Conference on Life, Innovation, Change and Knowledge . 2019

机译：管理致力于伺服空间和OCB对莫霍特托服务区客户满意度质量和影响的影响分析
5. An assessment of the applicability of SERVQUAL dimensions as customer-based criteria for evaluating quality of services in an academic library. [D] . Nitecki, Danuta Ann. 1995

机译：评估SERVQUAL维度作为基于客户的标准来评估大学图书馆中的服务质量的适用性。
6. Level of Satisfaction on Service Quality Dimensions Based on SERVQUAL Model Among Patients Attending 1 Malaysia Clinic in Kota Bharu Malaysia [O] . Ahmad Badruridzwanullah Zun, Mohd Ismail Ibrahim, Anees Abdul Hamid 2018

机译：基于SERVQUAL模型的马来西亚哥打巴鲁1所马来西亚诊所的患者对服务质量维度的满意度
7. INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION: APPLICATION OF SERVQUAL MODEL [O] . Dr. Prabhakaran Sellamuthu, Mr. Arun Kumar SivaKumar, Dr, Tamil Mani b, 2010

机译：服务质量对客户满意度的影响：SERVQUAL模型的应用

INFLUENCE OF SERVICE QUALITY ON CUSTOMER SATISFACTION: APPLICATION OF SERVQUAL MODEL

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