• 主题
高级搜索  >
历史搜索 清空历史
首页> 外文期刊>International Journal of Services and Operations Management >Designing and pre-testing a questionnaire for two-wheeler services
【24h】

Designing and pre-testing a questionnaire for two-wheeler services

机译：设计和预测试两轮车服务调查表

获取原文
获取原文并翻译 | 示例
           
页面导航
  • 摘要
  • 著录项
  • 相似文献
  • 相关主题

摘要

The sale of two-wheelers in India has shown a remarkable growth in the last decade. This unprecedented growth has also necessitated for the manufacturers to offer better services to sustain the growth, achieve customer loyalty and enhance users' reliance on the vehicle. An attempt is made in this paper to understand the activities of the two-wheeler service stations and to assess customer satisfaction of the services. A questionnaire has been designed for the purpose which is subjected to pre-testing with a sample size of ten. There is a remarkable change in the phrasing of the questions and the structure of the questionnaire after the pre-test. This was done to enhance the readability as well as to make the questionnaire more focused to its target group. The pre-test also revealed the need for additional studies to capture the realities of two-wheeler service stations in India.
机译：在过去的十年中，印度的两轮车销售显示出惊人的增长。这种空前的增长也要求制造商提供更好的服务，以保持增长，实现客户忠诚度并增强用户对车辆的依赖。本文试图了解两轮服务站的活动并评估客户对服务的满意度。为此目的设计了一个调查表，该调查表经过了预先测试，样本量为10。预测试后，问题的措词和问卷的结构发生了显着变化。这样做是为了提高可读性，并使调查表更专注于其目标群体。预测试还表明，有必要进行更多研究来了解印度两轮服务站的现状。

著录项

相似文献

  • 外文文献
  • 中文文献
  • 专利
获取原文

客服邮箱：kefu@zhangqiaokeyan.com

京公网安备：11010802029741号 ICP备案号：京ICP备15016152号-6 六维联合信息科技 (北京) 有限公司©版权所有

  • 客服微信

  • 服务号