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DON'T RESIST CHANGE

机译:不要抗拒变化

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Find out where independent garden centers are lacking and how you can help turn things around. One of the most important questions everyone in the green-industry supply chain should be asking is: Are we relevant to younger home owners? This was a predominant theme of conversation at a recent industry conference I attended. If we're honest with ourselves, the answer is mostly "No." Ask anyone younger than 35 to tell you the first garden center that comes to their mind, and they're likely to answer "Home Depot." Our industry was thriving and growing in the 1990s and the big box stores took note of this trend and capitalized on it. Subsequently, they've done a great job at training new gardeners and homeowners to think of them as their go to "garden center." All while most IGCs sat back and allowed it to happen.
机译:找出缺乏独立园艺中心的地方,以及如何帮助扭转局面。绿色产业供应链中每个人都应该问的最重要的问题之一是:我们与年轻的房主有关系吗?在我最近参加的一次行业会议上,这是谈话的主要主题。如果我们对自己诚实,答案大多是“否”。让35岁以下的任何人告诉您他们想到的第一个花园中心,他们很可能会回答“家得宝”。我们的行业在1990年代蓬勃发展,并且不断增长,大型商店注意到了这一趋势并加以利用。随后,他们在培训新的园丁和房主将其视为“园艺中心”方面做得非常出色。在大多数IGC开会的同时,一切都得以实现。

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