首页> 外文会议>PAN-PACIFIC CONFERENCE XXVI(“战略创新、协作融合”泛太平洋管理学会第26届年会) >The Impact of Service Value,Price,Service Process and Service Quality on the Customers' Satisfaction and Loyalty of Korean Airline Companies
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The Impact of Service Value,Price,Service Process and Service Quality on the Customers' Satisfaction and Loyalty of Korean Airline Companies

机译:服务价值,价格,服务流程和服务质量对韩国航空公司客户满意度和忠诚度的影响

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摘要

Recently,airlines in Korea are feeling the heat from the lengthy economic slump,as financially squeezed customers are unable to use flights.In spite of reducing passengers,new low cost carriers(domestic) are started in last year.In Korea Jcju Airlines and Hanseong Airlines launched their business a low cost carrier in 2006 but Hanseong Airlines closed at end of the 2008 due to the lengthy economic slump.But the Eastarjet,Jin air,and Air Busan launched in 2008.The airline industry's conditions of Korea are so much different from those of the USA because Korea's territory is so small compared with the USA.The longest distance of aviation in Korea is only 400 miles taking only one hour by air.Thus,this study discusses the economic feasibility and strategy of the low cost carrier business(domestic flights)) in Korea.
机译:最近,韩国的航空公司由于经济拮据的客户无法使用航班而感受到了长期经济不景气的热度。尽管减少了乘客,但去年还是开办了新的低成本航空公司(国内)。在韩国,济州航空和汉城航空公司于2006年推出了低成本航空公司,但由于长期的经济萧条,汉城航空公司于2008年底关闭。但是Eastarjet,Jin航空和釜山航空于2008年成立。韩国航空业的状况有很大不同与美国相比,因为韩国的领土比美国小。韩国最长的航空距离只有400英里,乘飞机一小时。因此,本研究探讨了低成本承运人业务的经济可行性和策略(国内航班))。

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